Bachelor of Science in Business Administration: Concentration in Business Analytics Roadmap

120 Total Units Required
Minimum Number of Units in the Major: 69

This roadmap is a suggested plan of study and does not replace meeting with an advisor. Please note that students may need to adjust the actual sequence of courses based on course availability. Please consult an advisor in your major program for further guidance.

Plan of Study Grid
First SemesterUnits
ECON 101 Introduction to Microeconomic Analysis (Major Prerequisite, D1) 3
ENG 114 Writing the First Year: Finding Your Voice (A2) 1 3
Select One (Major Prerequisite, B4): 2 3
Calculus with Business Applications
Business Calculus
GE Area A 3 3
GE Area C 3
Second Semester
ECON 102 Introduction to Macroeconomic Analysis (Major Core, D1) 3
ISYS 263 Introduction to Information Systems (Major Prerequisite, D1, GP) 3
GE Area A 3
GE Area B: Physical Science (B1) and Laboratory Science (B3) 4 3-4
GE Area E 3
Third Semester
ACCT 100 Introduction to Financial Accounting (Major Core) 3
Select One (Major Core): 3
Business Statistics
Statistical Methods and Interpretation
Elementary Statistics (B4)
GE Area B: Life Science (B2) and Laboratory Science (B3) 4 3-4
GE Area D: U.S. History (D2) 3
SF State Studies or University Elective 3
Fourth Semester
ACCT 101 Introduction to Managerial Accounting (Major Core) 3
GE Area C - Take Two 6
GE Area F ± 3
U.S. and California Government 3
Fifth Semester
Select One (Major Concentration): 3
Data Analysis with Computer Applications
Introduction to Econometrics
DS 412 Operations Management (Major Core) 3
ISYS 363 Information Systems for Management (Major Core) 3
MKTG 431 Principles of Marketing (Major Core) 3
GE Area UD-C: Upper-Division Arts and/or Humanities 3
Sixth Semester
Select One (Major Core): 3
Business Communication for Professionals - GWAR
Communications for Business Analytics - GWAR
FIN 350 Business Finance (Major Core) 3
ISYS 412 Application Development for Data Analytics (Major Concentration) 3
ISYS 464 Managing Enterprise Data (Major Concentration) 3
MGMT 405 Introduction to Management and Organizational Behavior (Major Core) 3
Seventh Semester
Select One (Major Concentration): 3
Applied Management Science
Economic Inference: Methods and Applications
IBUS 330 International Business and Multicultural Relations (Major Core, UD-D, GP) 3
ISYS 650 Business Intelligence (Major Concentration) 3
GE Area UD-B: Upper-Division Physical and/or Life Sciences 3
SF State Studies or University Elective 3
Eighth Semester
DS 612 Data Mining with Business Applications (Major Concentration) 3
BUS 682 Seminar on Business and Society (Major Core) 3
BUS 690 Seminar in Business Policy and Strategic Management (Major Core) 3
Major Elective – Take One 5 3
SF State Studies or University Elective 3
 Total Units120-122

ENG 114 can only be taken if you complete Directed Self-Placement (DSP) and select ENG 114; if you choose ENG 104/ENG 105 through DSP you will satisfy A2 upon successful completion of ENG 105 in the second semester; multilingual students may be advised into alternative English courses.


To determine the best B4 course option, students should complete the online advising activity at Questions? Contact Gator Smart Start.


To avoid taking additional units, it is recommended that you meet the SF State Studies (AERM, GP, ES, SJ) requirements within your GE or major.


Consider taking a class combined with a laboratory or a separate lab to fulfill B3 if not already satisfied.


Approved Elective (3 units)

DS 311 Technologies in Data Analytics (3 units)

DS 312 Data Analysis with Computer Applications (3 units)

DS 408 Computer Simulation (3 units)

DS 601 Applied Management Science (3 units)

DS 604 Applied Business Forecasting (3 units)

DS 624 Quality Management (3 units)

DS 655 Sustainable Supply Chain Optimization (3 units)

ECON 301 Intermediate Microeconomic Theory (3 units)

ECON 302 Intermediate Macroeconomic Theory (3 units)

ECON 312 Introduction to Econometrics (3 units)

ECON 450 Health Economics (3 units)

ECON 505 Public Economics (3 units)

ECON 510/LABR 510 Labor Economics (3 units)

ECON 520 Industrial Organization (3 units)

ECON 550 Environmental Economics (3 units)

ECON 611 International Trade Theory and Policy (3 units)

ECON 616 Experimental Economics and Game Theory (3 units)

ECON 618 Economic Inference: Methods and Applications (3 units)

ECON 640 Health Economics Analysis and Research (3 units)

ECON 680 Applied Economics and Data Analysis with R (3 units)

ISYS 350 Building Business Applications (3 units)

ISYS 565 Managing Enterprise Networks (3 units)

ISYS 568 Multimedia Business Applications Development (3 units)

ISYS 569 Information Systems for Business Process Management (3 units)

ISYS 575 Information Security Management (3 units)

ISYS 663 Information Technology Project Management (3 units)

MATH 225 Introduction to Linear Algebra (3 units)

MKTG 632 Marketing Research (3 units)*

MKTG 660 Marketing Analytics (3 units)*

MKTG 661 Introduction to Digital Marketing Analytics (3 units)*


MKTG courses are available to non-Marketing students on a space-available basis. Students in the Business Analytics concentration are allowed to substitute DS 412 as a prerequisite for MKTG 660.


Given catalog rights, fall 2023 transfer students do not need to complete an Area F course.